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CTA Information

It is that time of the year! Time to renew your CTA for 2024!



The Early Bird price of $10 for renewal is valid until October 31, 2024. The price will go up to $20 in November.



For step-by-step instructions, attractions & points, and open office hours to stop by for help, visit CTA Renewal Help.



Feel free to contact Melissa Nay at mnay@lansing.org or 517-204-4064 if you have any questions that are not answered on the CTA Renewal webpage.

CTAs in Action!

Choose LansingTM is proud to bring this exciting certification program to our region. The program strives to inspire and motivate our front-line employees and volunteers to turn every visitor encounter into a positive experience! Utilize your skills to make each and every visitor feel like they belong here and help in making Greater Lansing a home away from home!  

Become a CTA

For $20 participants take a half-day course and an open book exam to become a CTA. This well-recognized designation comes with a stylized lapel pin and a lot of new-found pride in the region.

Register Today at CTA Network

Instructions for Creating a New Account

Once on the site, leave the email field blank and hit the SUBMIT EMAIL button. This will take you to a form to set up a new account. 

The Team Lansing Foundation, along with Choose LansingTM, is pleased to recognize Tracy Welch, CTA as the Greater Lansing Certified Tourism Ambassador Star of the Year. Tracy was honored at the Choose LansingTM Annual Meeting held on February 27, 2024 at the Breslin Center in East Lansing, Michigan.

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  • Monday, November 25, 2024 from 8:30 a.m. - 12:30 p.m.




  • Thursday, February 6, 2025 from 1 - 5 p.m.




  • Tuesday, March 18, 2025 from 8:30 a.m. - 12:30 p.m.




  • Wednesday, April 9, 2025 from 1 - 5 p.m.




  • Tuesday, May 5, 2025 from 8:30 a.m. - 12:30 p.m.




  • Wednesday, June 11, 2025 from 1 - 5 p.m.




  • Tuesday, August 5, 2025 from 8:30 a.m. - 12:30 p.m.




  • Thursday, September 25, 2025 from 1 - 5 p.m.




  • Wednesday, October 22, 2025 from 8:30 a.m. - 12:30 p.m.




  • Tuesday, November 17, 2025 from 1 - 5 p.m.





All classes will be located at the Choose LansingTM offices, located at 500 E. Michigan Ave.  Ste 180. Free parking is available in the back of the building that can be accessed from both Cedar & Larch Streets. Light refreshments are provided at each class.



Register for a class.



Apply to the Kristina Scholarship Fund



Contact Melissa Nay with any questions.at mnay@lansing.org or by phone at 517-377-1410.

Benefits of Becoming a CTA

  • Provides a meaningful credential
  • Builds valuable skills
  • Career advancement
  • Networking opportunities
  • Receive regular advice and updates
  • Rewards and incentives

To learn more about this national program located right here in Lansing and the benefits it can offer to you, visit CTA Network Benefits to CTAs.

Want to discover why thousands of individuals across the U.S. have become CTAs for their respective communities? Contact Melissa or fill out the form below to learn more about the program and to join the next CTA class.

Melissa Nay

Melissa Nay, CTA Membership and Community Outreach Manager

Phone

517-377-1410

Learn more about Melissa