Mission & Staff Directory
Our Vision & Mission
The vision of Choose LansingTM is to inspire everyone to celebrate and love Greater Lansing as much as we do! Which goes hand in hand with our mission, to positively impact our community’s quality of life by developing the region as a visitor destination.
What that boils down to is we want you to love Greater Lansing just like we do. Whether you’re traveling for a sports tournament, professional conference or to visit our many attractions, we want your trip to be successful, memorable and, of course, just plain fun.
Who We Are
Choose LansingTM is a Destination Marketing Organization for the mid-Michigan region. We are a regional Destinations International (DI) accredited nonprofit organization focused on bringing visitors to Clinton, Eaton and Ingham counties. We have a 60-year history as an economic catalyst for the hospitality industry in the region. Choose LansingTM's budget is approximately $4M and is primarily funded from marketing assessments, occupancy taxes, advertising revenue and membership dues.
Choose LansingTM will champion the values of diversity, equity, accessibility, and inclusion. We will celebrate our region’s rich heritage and community. We will foster an authentic, universally accessible, and welcoming destination for all.
Julie Pingston, CDME, CMP, CTA President & CEO
Erik Decker, CTA VP Finance & Administration
Beth Jespersen, CTA CRM & Technology Systems Manager
Melissa Nay, CTA Membership and Community Outreach Manager
Anne Lavender, CTA Executive Assistant
David Buckenberger, CDME, CMP, CTA Senior VP of Business Development
Dave works with all groups that come to Lansing.
Learn More About David
Kristy Doak, CMP, CTA Director of Sales for the Lansing Center
Kristy works with all market segments that utilize the Lansing Center for their meeting space. Learn More About Kristy
Stephanie Wohlfert, CMP, CTA Senior Sales Manager
Stephanie works with state associations and government markets. Learn More About Stephanie
Brandie Putnam, CMP, CTA Senior Convention Services Manager
Brandie works with different market segments, including some of the biggest convention events in the community. Learn More About Brandie
Ariel Backus, CMP, CTA Sales Manager
Ariel works with national/regional associations, Michigan State University, and corporate markets. Learn More About Ariel