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Ariel Backus, CMP, CTA

Sales Manager

Ariel Backus has been a member of the Greater Lansing Convention and Visitor Bureau’s sales team since August 1, 2022. She is a sales manager with a focus on serving the national/regional association, Michigan State University, and corporate markets.

Ariel is a Certified Meeting Professional (CMP) and a Certified Tourism Ambassador (CTA). She is currently working on her Doctorate of Strategic Leadership.