LANSING, MICH. – Aug. 11, 2025 – Choose Lansing® has earned its reaccreditation through the Destination Marketing Accreditation Program (DMAP) from Destinations International. DMAP accreditation recognizes destination organizations around the world that meet rigorous standards for excellence, performance, and accountability. Choose Lansing® was the first destination marketing organization in Michigan to receive the designation back in 2007.
“We are pleased to have Choose Lansing in our distinguished group of accredited organizations,” said Don Welsh, President and CEO of Destinations International. “The industry distinction defines quality and performance standards for destination organizations, and I appreciate their nearly 20 year commitment to DMAP.”
The accreditation program requires a destination organization to successfully comply with a set of rigorous mandatory and voluntary standards that span a variety of performance areas to gain this momentous achievement. The standards cover nearly all aspects related to the management and marketing of destination organizations including governance, finance, human resources, sales, communications, destination development and research. Choose Lansing® is among over 200 destination organizations that have obtained DMAP accreditation.
“This reaccreditation is a testament to the strength of our team, our board, our operations, and our commitment to positioning Greater Lansing as a welcoming and thriving destination,” said Julie Pingston, President and CEO of Choose Lansing®. “We’re proud to continue meeting the highest standards in our industry as we support our partners, drive economic impact, and showcase the best of Michigan’s Capital Region.”
For more than 60 years, Choose Lansing® has been a leading voice for the hospitality industry in mid-Michigan, inspiring people to visit and plan their meetings, conventions, and sports tournaments in Greater Lansing.
For more information about Choose Lansing, visit www.lansing.org or call 517-487-0077.