CTA Newsletter

November 2022


The holiday season officially kicks off this Friday with Silver Bells in the City! Enjoy the light parade in downtown Lansing at 6 PM, followed by the lighting of Michigan’s Official State Christmas Tree, the community sing, and a drone and fireworks show!

There are plenty of other fun holiday events throughout the season, like Wonderland of Lights at Potter Park Zoo, Holiday Night of Lights at Francis Park, parades in Williamston, Grand Ledge, and DeWitt, and more!

Plan your holiday festivities on

Holiday Activities


The Greater Lansing Convention & Visitors Bureau (GLCVB) and the Greater Lansing Sports Authority (GLSA) are leading a research-driven, branding initiative for both organizations as we strive to serve the region and be top of mind for future visitors, events and conventions. We are currently working with North Star to conduct research inside and outside the area to uncover perceptions, attitudes and what’s special about Greater Lansing as a place to visit and how it should be promoted by our teams.

All are encouraged to complete this community survey. It should take approximately 10 minutes to complete and is open to all in the Greater Lansing area. The information is collected anonymously and presented in an aggregate form. The goal is to hear from at least 2,000 people so feel free to share this link with your staff, colleagues, family and friends.

Respondents will be entered into a drawing for a $100 VISA gift card. Deadline to respond is November 30, 2022.

Thank you in advance for your participation! For more information about this initiative, visit

Take the survey


Small Business Saturday is just over a week away, and there’s no shortage of unique local businesses to choose from in Greater Lansing. To help you plan your holiday shopping, we created this Shop Small, Shop Local blog with small business options in Lansing and surrounding communities.

Check out

Shop Small, Shop Local


We’re proud to have more than 400 CTAs in our community! Early bird renewal has ended, but there is still time to renew for 2023 at the regular $20 rate. The final deadline for renewal is December 31.

The process is quick and easy and can even be done on your smartphone!

How to Record Your Points

1. Go to the CTA Network website

2. Login using your username & password

3. Go to "Record Points/Points Bank"

4. Click ”ADD POINTS below to start a new entry.”

There are four sections where you can record points.

Visiting Attractions — 10 points each Attending CTA Networking Events/Activities — 5 points each Reading – 5 points each Volunteering — 5 points each

Add a quick description and the date of the activity then choose “Submit.”

After reporting 50 points or more, the SUBMIT FEES button will become active and will lead you to the payment process to remit payment. If you need help with your username and/or password contact Melissa Nay at

Let us know if you have any questions! Thank you for being a certified tourism ambassador!


The October “What Am I?” picture was the Michigan Princess. Congratulations to Jan Pfeiffer and Cheryl Benjamin for the correct answer!

For November, the 4th and 7th people to email Anne Lavender at will win a prize!


Michigan’s Official State Christmas Tree this year is the first tree to be chosen from Clinton County! It’s a 63-foot spruce that was donated by Mary Ann and Caitlin Beck from St. Johns


The Greater Lansing Convention & Visitors Bureau is proud to bring this exciting certification program to our region. The program strives to inspire and motivate our front-line employees and volunteers to turn every visitor encounter into a positive experience!

Read More


In Case You Missed It

Shop Small, Shop Local

Let's shop local! It helps create jobs in the community, keeps money in mid-Michigan, supports…